Privacy & Security

LoopKit is built with privacy and security as foundational principles. Here's how we protect your data and respect user privacy.

Privacy-First Design

Core Privacy Principles

1. Data Minimization

• Collect only data necessary for analytics insights
• No tracking of personal content or sensitive information
• User-controlled data collection scope
• Automatic data retention limits

2. Purpose Limitation

• Data used exclusively for analytics and insights
• No selling or sharing for advertising
• No cross-customer data mixing
• Clear purpose documentation for all data processing

3. User Control

• Granular consent management
• Easy opt-out mechanisms
• Complete data export capabilities
• Self-service data deletion

4. Transparency

• Open documentation of all data practices
• Regular privacy policy updates
• Clear notification of any changes
• Public security audit reports

Data Collection Practices

What We Collect

Anonymous Usage Data:

// Example: Page navigation tracking
track('page_view', {
  page: '/dashboard', // Page identifier
  section: 'analytics', // App section
  time_spent: 45, // Duration (seconds)
});

User Behavior Patterns:

// Example: Feature usage tracking
track('feature_used', {
  feature: 'export_data', // Feature identifier
  success: true, // Outcome
  duration: 120, // Time to complete
});

Technical Metadata:

// Example: System information
{
  "system": {
    "platform": "web",       // Platform type
    "browser": "Chrome",     // Browser name
    "device_type": "desktop" // Device category
  }
}

What We Don't Collect

❌ Personal Information:

• Email addresses (unless explicitly provided)
• Names or personal identifiers
• Phone numbers or addresses
• Financial information

❌ Sensitive Content:

• User-generated content
• Private messages or communications
• Document contents
• Search queries or personal data

❌ Behavioral Tracking:

• Cross-site tracking
• Social media activity
• Third-party browsing behavior
• Location data (unless essential for service)

User Identification Options

Anonymous-Only Mode:

// Track without any user identification
track('user_action', {
  action: 'button_click',
  feature: 'export',
});
// Only anonymous session tracking

Pseudonymous Mode:

// Use pseudonymous identifiers
identify('user_hashed_id_123', {
  plan: 'pro', // Subscription level
  signup_date: '2025-01', // Aggregate date
});
// Links sessions but no PII

Identified Mode (Optional):

// Full identification (user choice)
identify('user@example.com', {
  email: 'user@example.com', // With explicit consent
  organization: 'Acme Corp', // Business context
});
// Complete user journey tracking

Security Architecture

Infrastructure Security

Cloud Security:

• AWS Security: SOC 2 Type II certified infrastructure
• Multi-Region: Data redundancy across availability zones
• Network Isolation: VPC with private subnets
• Access Control: IAM with least-privilege principles

Encryption Standards:

// Data encryption specifications
const securityConfig = {
  encryptionAtRest: 'AES-256', // Database encryption
  encryptionInTransit: 'TLS 1.3', // Network encryption
  keyManagement: 'AWS KMS', // Key rotation
  backupEncryption: 'AES-256', // Backup protection
};

Application Security:

• API Security: Rate limiting and DDoS protection
• Authentication: Multi-factor authentication support
• Authorization: Role-based access control (RBAC)
• Input Validation: Comprehensive data sanitization

Data Protection Measures

Transport Security:

# All API communications use TLS 1.3
curl -X POST https://api.loopkit.ai/v1/tracks \
  -H "Authorization: Bearer api_key" \
  -H "Content-Type: application/json" \
  --tlsv1.3

Storage Security:

• Database encryption at rest
• Encrypted backups with separate key storage
• Regular security patches and updates
• Monitoring and intrusion detection

Access Controls:

// Role-based access example
const userPermissions = {
  viewer: ['read_dashboard', 'export_own_data'],
  admin: ['read_all_data', 'manage_team', 'delete_data'],
  owner: ['full_access', 'billing_management', 'audit_logs'],
};

Privacy Controls

User Consent Management

Granular Consent:

// Configure consent preferences
const privacyConfig = {
  essentialAnalytics: true, // Required for service
  enhancedInsights: false, // Optional advanced features
  performanceMonitoring: true, // Performance optimization
  errorTracking: false, // Optional debugging
  userResearch: false, // Optional product research
};

LoopKit.setPrivacyPreferences(privacyConfig);

Consent API:

// Check current consent status
const consentStatus = LoopKit.getConsentStatus();

// Update specific consent
LoopKit.updateConsent('enhancedInsights', true);

// Withdraw all consent
LoopKit.withdrawConsent();

Data Subject Rights

Right to Access:

// Export all user data
const userData = await LoopKit.exportUserData(userId, {
  format: 'json',
  includeAggregated: true,
  dateRange: '2024-01-01T00:00:00Z',
});

Right to Rectification:

// Update user information
LoopKit.updateUserTraits(userId, {
  email: 'new-email@example.com',
  organization: 'New Company',
});

Right to Erasure:

// Delete specific user data
await LoopKit.deleteUser(userId, {
  reason: 'user_request',
  confirmDeletion: true,
});

Right to Data Portability:

// Export data in portable format
const portableData = await LoopKit.exportData({
  format: 'csv', // or 'json', 'parquet'
  schema: 'standard', // Industry-standard format
  compression: 'gzip', // Compressed download
});

Compliance Standards

GDPR Compliance (European Union)

Legal Basis for Processing:

• Legitimate Interest: Essential analytics for service provision
• Consent: Enhanced features and insights
• Contract: Service delivery and support
• Legal Obligation: Compliance and security requirements

Implementation:

// GDPR-compliant data processing
LoopKit.setGDPRMode(true, {
  consentRequired: true, // Explicit consent
  dataMinimization: true, // Minimal data collection
  retentionPeriod: '2-years', // Automatic deletion
  rightsManagement: true, // User rights support
});

Data Protection Impact Assessment (DPIA):

• Regular privacy impact assessments
• Automated decision-making safeguards
• Cross-border transfer protections
• Data breach notification procedures

CCPA Compliance (California)

Consumer Rights Implementation:

// CCPA compliance features
const ccpaCompliance = {
  rightToKnow: true, // Data collection transparency
  rightToDelete: true, // Deletion on request
  rightToOptOut: true, // Stop data selling (N/A)
  rightToNonDiscrimination: true, // Equal service treatment
};

LoopKit.enableCCPACompliance(ccpaCompliance);

Do Not Sell Directive:

// Respect "Do Not Sell" requests
LoopKit.setDoNotSell(true);
// Note: LoopKit never sells data, but respects the signal

PIPEDA Compliance (Canada)

Privacy Principles:

• Accountability: Clear privacy officer designation
• Identifying Purposes: Explicit data use documentation
• Consent: Meaningful consent mechanisms
• Limiting Collection: Data minimization practices
• Limiting Use: Purpose limitation enforcement
• Accuracy: Data quality maintenance
• Safeguards: Security measure implementation
• Openness: Transparent privacy practices
• Individual Access: User data access rights
• Challenging Compliance: Complaint mechanisms

SOC 2 Type II Certification

Trust Services Criteria:

• Security: Information protection measures
• Availability: System operational availability
• Processing Integrity: Complete and accurate processing
• Confidentiality: Information designation protection
• Privacy: Personal information handling

Privacy by Design

Technical Implementation

Data Anonymization:

// Automatic data anonymization
const anonymizeUserData = (userData) => {
  return {
    user_hash: hashFunction(userData.email), // One-way hash
    plan: userData.plan, // Non-identifying
    signup_month: userData.signup_date.month, // Aggregated
    region: userData.location.region, // Geographic only
  };
};

Differential Privacy:

// Add noise to prevent individual identification
const addPrivacyNoise = (metric, sensitivity = 1) => {
  const noise = generateLaplaceNoise(sensitivity);
  return metric + noise;
};

// Usage in aggregated insights
const userCount = addPrivacyNoise(actualUserCount);

K-Anonymity:

// Ensure group sizes meet k-anonymity threshold
const ensureKAnonymity = (dataSet, k = 5) => {
  return dataSet.filter((group) => group.count >= k);
};

Default Privacy Settings

Conservative Defaults:

const defaultPrivacySettings = {
  dataCollection: 'minimal', // Only essential data
  userIdentification: 'anonymous', // No PII by default
  crossSiteTracking: false, // No third-party tracking
  dataRetention: '1-year', // Shorter retention
  thirdPartySharing: false, // No external sharing
  locationTracking: false, // No location data
  deviceFingerprinting: false, // No device tracking
};

Security Monitoring

Threat Detection

Real-Time Monitoring:

// Security event monitoring
const securityEvents = [
  'unauthorized_access_attempt',
  'unusual_api_activity',
  'data_export_anomaly',
  'authentication_failure',
  'suspicious_event_patterns',
];

// Automated alerting
securityEvents.forEach((event) => {
  LoopKit.onSecurityEvent(event, (details) => {
    notifySecurityTeam(event, details);
    logSecurityIncident(event, details);
  });
});

Vulnerability Management:

• Regular security scanning and penetration testing
• Automated dependency vulnerability monitoring
• Security patch management with SLA
• Third-party security audits

Incident Response

Security Incident Procedure:

1. Detection (< 15 minutes): Automated monitoring alerts
2. Assessment (< 1 hour): Impact and scope evaluation
3. Containment (< 2 hours): Threat isolation and mitigation
4. Notification (< 4 hours): Customer and regulatory notification
5. Investigation (< 24 hours): Root cause analysis
6. Recovery (< 48 hours): Service restoration and hardening
7. Review (< 1 week): Post-incident analysis and improvements

Customer Communication:

// Automatic incident notifications
const notifyCustomers = (incident) => {
  if (incident.severity >= 'medium') {
    sendEmail({
      to: affectedCustomers,
      subject: 'Security Incident Notification',
      body: generateIncidentReport(incident),
    });

    updateStatusPage(incident.status);
    postToDashboard(incident.summary);
  }
};

Privacy-Preserving Analytics

Aggregation Techniques

Statistical Aggregation:

// Privacy-safe aggregations
const privacySafeMetrics = {
  totalUsers: aggregateCount(users, { minThreshold: 10 }),
  avgSessionDuration: aggregateAverage(sessions, { noise: true }),
  topFeatures: aggregateTopN(features, { limit: 5, minUsers: 20 }),
};

Cohort Analysis:

// Privacy-preserving cohort analysis
const cohortAnalysis = (users, timeframe) => {
  return users
    .groupBy('signup_month')
    .filter((group) => group.size >= 10) // K-anonymity
    .map((group) => ({
      period: group.period,
      retention: calculateRetention(group),
      size: addNoise(group.size), // Differential privacy
    }));
};

Machine Learning Privacy

Federated Learning:

// Train models without centralizing data
const federatedInsights = {
  modelType: 'federated_learning',
  localTraining: true, // Model training on customer data
  gradientSharing: false, // No raw data sharing
  differentialPrivacy: true, // Privacy-preserving updates
  encryptedAggregation: true, // Secure model combining
};

Privacy Preferences

User Controls

Privacy Dashboard:

// User privacy control interface
const PrivacyDashboard = () => {
  const [preferences, setPreferences] = useState({
    dataCollection: 'minimal',
    insights: 'aggregated',
    retention: '1-year',
    sharing: 'none',
  });

  const updatePreference = (key, value) => {
    setPreferences((prev) => ({ ...prev, [key]: value }));
    LoopKit.updatePrivacyPreference(key, value);
  };

  return (
    <div>
      <h2>Privacy Preferences</h2>
      {/* Privacy control UI */}
    </div>
  );
};

Granular Controls:

// Fine-grained privacy settings
const privacyControls = {
  essentialAnalytics: {
    required: true,
    description: 'Basic usage analytics for service operation',
  },
  performanceMonitoring: {
    required: false,
    default: true,
    description: 'Performance data to improve service quality',
  },
  enhancedInsights: {
    required: false,
    default: false,
    description: 'Advanced ML insights and recommendations',
  },
  productResearch: {
    required: false,
    default: false,
    description: 'Anonymized data for product improvement',
  },
};

Contact & Support

Data Protection Officer

Contact Information:

• Email: privacy@loopkit.ai
• Phone: +1 (555) 123-PRIVACY
• Response Time: 48 hours maximum
• Languages: English, Spanish, French, German

Privacy Requests

Self-Service Options:

• Data export via dashboard
• Privacy preference updates
• Consent management
• Account deletion requests

Support-Assisted Options:

• Complex data requests
• Legal compliance questions
• Security incident reports
• Privacy consultation

Regulatory Contacts

EU Representative:

• Company: LoopKit EU Privacy Services
• Address: [EU Address]
• Email: eu-privacy@loopkit.ai

UK Representative:

• Company: LoopKit UK Privacy Services
• Address: [UK Address]
• Email: uk-privacy@loopkit.ai

Security Reporting

Vulnerability Disclosure

Responsible Disclosure Program:

• Email: security@loopkit.ai
• PGP Key: Available on security page
• Response Time: 24 hours acknowledgment
• Reward Program: Bounty for qualifying vulnerabilities

Bug Bounty Scope:

• LoopKit web applications
• API endpoints and SDKs
• Infrastructure components
• Third-party integrations

Security Updates

Notification Channels:

• Security advisory emails
• Status page updates
• API changelog notifications
• Developer dashboard alerts

Next Steps

• Review data ownership policies →
• Learn about performance impact →
• Contact our privacy team →
• Join security discussions →

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Privacy questions? Our Data Protection Officer is available at privacy@loopkit.ai